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Social Media & a Conference Kick-off at 35.000 Feet?

Wondering in what new ways can social media, a conference and a plane be connected? While the latest surveys show that about half of airline passengers are interested in booking destination-related...

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Tourism Trends & Tools to Reach Destination Target Markets

Social networking is growing fast and is taken further by smartphone and tablet rising usage which allows to connect on-the-go and interact in real-time. Mobile web browsing has been growing fast in...

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New Reputation Management and Targeted Marketing Campaigns

Japan Going Social to Revive Image Engaging influencers to suppress negative sentiment and creating brand ambassadors to promote a positive image of the destination, is certainly one of the crucial...

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Study Snapshot: DMAI: New DMO Social Media Metrics – What Should I Be Measuring?

Originally posted in DMAI website: destinationmarketing.org Social media has changed the way that DMOs do business. That’s obvious.  What can be a little less straight forward is knowing what...

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State of the Internet

Remember that “If You Printed Twitter” image that made the social media rounds two weeks ago? A similarly formatted graphic that describes the state of Internet use and adoption has been published...

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