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Destination BrandWatch: Airlines Teaming Up with Destinations

Tourism Australia and Singapore Airlines launch marketing campaign An £800,000 advertising campaign to help boost tourism from the UK to Australia in the wake of flooding in Queensland and wildfires...

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Study Snapshot: DMAI: New DMO Social Media Metrics – What Should I Be Measuring?

Originally posted in DMAI website: destinationmarketing.org Social media has changed the way that DMOs do business. That’s obvious.  What can be a little less straight forward is knowing what...

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Destination BrandWatch (ASIA): New Tourism Campaigns from Taiwan, Vietnam & Cambodia

Taiwan Tourism Board Launches New Tourism Brand The Minister of Transportation and Communications said the new campaign could help the nation develop its tourism sector and reach 10 million...

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Double-digit growth for Asia and the Pacific in 2010

February 21, 2011, Bangkok: The Pacific Asia Travel Association (PATA) today released preliminary tourism arrival statistics for Asia and the Pacific[1] for calendar year 2010, showing a gain of...

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Destination BrandWatch: Digital Campaigns from Tourism Australia, Canada & VisitBritain

Tourism Australia teams up with YouTube to promote Australia Tourism Australia has teamed up with Google and YouTube in an innovative new digital marketing campaign, which will showcase many of...

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