Originally posted in DMAI website: destinationmarketing.org As a follow up to the previous post on social media metrics, here are a few more social metrics to measure, uncovered as DMAI’s Standard...
Egypt Celebrates its Revolution with New Tourism Campaign Unveiled at ITB Egypt launched a global advertising campaign on Thursday with a series of slogans celebrating its recent revolution. The...
The UK Government’s new strategy for tourism was published last week. The government's aim is to help the tourism industry achieve its potential for growth in three ways: by creating a sustainable...
After a difficult period that recast much of the Travel & Tourism (T&T) industry’s landscape, the sector is slowly recovering from the economic downturn. In this context, the fourth edition of The...
Chinese tourists are ready to spend more on their leisure travel this year, according to a recent study by Travelzoo Asia Pacific, while the China Daily/Asia News Network reports that they have...
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