TOPOSOPHY SETS UP A STRATEGY FOR TOURISM SUCCESS IN SCOTLAND

Change is in the air for Aberdeenshire, an outstanding region of Scotland with a rich heritage, globally-recognised food and drink, stunning natural scenery and most of all, space for growth.

OUT NOW: STEPPING OUT OF THE CROWD

How to ease the pressure on crowded visitor attractions while giving first time visitors the authentic, local experience they’re looking for? How can secondary destinations benefit from increased numbers of visitors from Asia’s emerging markets?

A new report published by the Pacific Asia Travel Association (PATA), supported by Visa Worldwide in collaboration with TOPOSOPHY gives practical advice on how to tackle these urgent questions.

THE PRESSURE IS ON FOR DESTINATIONS TO MAKE THE SHARING ECONOMY WORK FAIRLY FOR ALL

UBER and Airbnb were recently announced as the two most valuable travel startups in the world, recently valued at $40 billion and $20 billion respectively. Last year Airbnb processed nearly 1...

Destination Videos & Apps: Inspire and Engage!

Mobile applications provide an efficient experience merging a huge amount of information and services down into one small mobile device, cancelling any previous reliance on maps, guide books or...

Crowdsourcing for Destination Marketing- Make it Personal!

Tourism boards around the world, such as in Canada, Australia, Iceland amongst many others, have been embracing crowdsourcing for the last few years. Engaging the local community, giving them the...