BLOG
March 20, 2010
Posted By: Manolis Psarros
TAGS:  destination branding, Strategic Framework for Tourism 2010-2020, Tourism in General, visitengland

VisitEngland launches 10-year brand strategy

The Strategic Framework for Tourism 2010-2020, announced at Best of Britain and Ireland (Bobi) exhibition, details VisitEngland's plan to bring public and private sector organisations together...

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BLOG
March 16, 2010
Posted By: Manolis Psarros
TAGS:  aboutourism, ASEAN, destination branding, Destination Brandwatch, Destination Marketing, Feel the Warmth, Southeast Asia, Tourism in General

Destination Brandwatch: Southeast Asia's "Feel the Warmth" Campaign

Forget diplomatic rows over temple ownership, migrant workers, politics and all those other trivial matters. The whole dysfunctional Association of Southeast Asian Nations (ASEAN) family has...

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BLOG
March 4, 2010
Posted By: Manolis Psarros
TAGS:  Destination Marketing, geobranding, place branding, south africa, Tourism in General, world cup 2010

South Africa, CMO Council Team On Branding

As the first project in its new GeoBranding Center, the Chief Marketing Officer Council (CMOC) is partnering with South Africa to measure the impacts of the country's branding efforts and...

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