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To Go Viral or Not - PART II: Online ambushes hit Tourism Australia’s new campaign

Tourism New Zealand played a social media April Fool’s Day joke on Tourism Australia by brand-jacking a new million dollar campaign called There’s Nothing Like Australia - reminding brands to...

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European Tourism Q4 2009 - Trends & Prospects

For the European travel and tourism industry, 2009 was undoubtedly a year to forget... however, the outlook for 2010 is looking increasingly more positive. That's the message in a recent report...

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