As an internationally traded service, inbound tourism has become one of the world’s major trade categories. The overall export income generated by inbound tourism, including passenger transport...
According to TripAdvisor's latest Accommodation Owners Survey, owners cited online marketing: SEO, SEM and banner advertising (63 percent); social media (39 percent); mobile (27 percent); email...
Amid fierce competition for tourism receipts, certain destinations take a more proactive approach addressing the issues their tourism industry is facing, in order to stay ahead of their competitors...
The meetings industry is feeling the positive effects of economic recovery. According to the recently released Convention Sales Practices Study, DMO marketing budgets have increased by 7% in the...
Real Madrid's players as Spanish Brand Ambassadors Legendary football club Real Madrid had signed a deal to promote Spain and Madrid as tourist destinations in April. The new marketing campaign...
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