WE’VE REBRANDED
October 30, 2014
Posted By: Manolis Psarros
WELCOME TO TOPOSOPHY
“TOPOSOPHY” set to become the leading integrated destination marketing agency in Europe.
Aiming to become the leading integrated destination management & marketing agency in Europe, TOPOSOPHY is celebrating its official launch today (30/10/2014) as a new corporate entity offering a full range of specialized, end-to-end solutions in destination management & marketing. With a broad network of experts around the world, the company is well-equipped to work with a diverse clientele base within the travel and tourism industry using an innovative approach, flexible operations and fully committed partners at all levels.
TOPOSOPHY is the totally reengineered and rebranded entity derived from ABOUTOURISM Destination Consultants. Founded in 2010, ABOUTOURISM has already received several distinctions in the consultancy arena. In just over four years, the company’s portfolio has boasted high-level projects and a global network of associates from some of the industry’s leading brands.
TOPOSOPHY’s CEO Manolis Psarros explains: “Having a clear overview of the international industry developments and the changing needs of our clients, we decided it was time to put our flexibility in practice and take a truly bold step. Over the past few months we have worked hard to redesign our entire set of services, and truly enrich our strategically driven solutions to make sure that we offer our DMO, tourism board, hospitality, airline, tour operator and all tourism industry clients, top notch, creative and effective solutions with measurable results”. “We’re now drawing on a much broader base of expertise from across the globe, and that’s going to give a big boost to the services we offer” he added.
TOPOSOPHY’s top digital applications and marketing offering is powered by the ATCOM Group of Companies, the leading web agency in the Greek market, with an extensive project portfolio and unrivaled experience on the creation of portals, e-Shops and web and mobile applications. As a Business Unit of ATCOM, TOPOSOPHY will share resources with the whole group of ATCOM Companies & Business Units (ATCOM/Mindworks/UXLab) in web development and digital marketing services, enabling brands to obtain the visibility they need with a focus on delivering perfect integrated digital experiences.
“‘Toposophy’ means gaining an understanding of the whole place, not just viewed through the narrow view of a destination. That’s why we make the effort to understand the latest industry conditions, engage partners and the local community so that we can reveal a destination’s uniqueness in every form; online and offline. That’s the surest way to plan for a tourism destination’s future” explains Manolis.
TOPOSOPHY’S services focus on offering complete solutions in the following areas: destination strategy & planning destination marketing & branding, market intelligence, trade marketing, policy advice & government support, events & workshops, website & mobile solutions, content & social media marketing, performance marketing & search services, tailor-made to every destination’s distinct needs.
We are strategists and we have an in-house team of more than 150 designers, developers, imagineers, marketers, tourism consultants and magicians along with an elite international dedicated network of hand-picked associates and ensure that everything is possible!
Whether we have worked together in the past or not yet, or you simply want to tell us how much you just love our new website (we certainly do!), get to know us better by scrolling through each section and discover our ready-made reports, white papers, case studies and future plans. Connect with us on Twitter, Facebook or LinkedIn or talk directly to one of our destination management & marketing experts on +30 2102419654 or email (info@toposophy.com).
COMMENTS
Ioannis Kyparissopoulos
I know Manolis a few years now. We have been engaged in many creative discussions regarding Destination Marketing and Travel Management in general and I have to say that Toposophy is a pioneering Project-Company which will thrive not only in Greece but in the industry as a whole in the years to come. Every entity or Company in the tourism industry which respects itself and its product should at least listen to what These experts have to say...
Raquel Goulart
Great rebranding, Manolis, congratulations! Best wishes from Rio.