PATA YOUTH TRAVEL REPORT : STEPPING OUT OF THE CROWD
LATEST REPORT - EXECUTIVE SUMMARY
New report from PATA describes how destinations can capitalise on the boom in outbound travel from Asia
Using data from a dedicated online survey, Stepping Out
of the Crowd presents ground-breaking insights on the
attitudes of over 1,000 Millennials from around Asia on:
• Travel planning and destination choice
• Exploring new cities
• Influence of friends and family on travel choices
• Improving the visitor experience
• Attitudes toward exploring alternative destinations