Japan Going Social to Revive Image Engaging influencers to suppress negative sentiment and creating brand ambassadors to promote a positive image of the destination, is certainly one of the crucial...
Manolis Psarros will be in Davos this week for the 3rd World Communication Forum “Communication on Top” which takes place on 9-10 February, sharing his expertise on destination marketing and...
Pennsylvania, Groundhog Day & Foursquare Today, 02 Feb., is Groundhog Day in the US and Canada and this day every year the small city of Punxsutawney takes the national stage. Now with the advent of...
It is always great news when we see that regional tourism cooperation is supported by establishing robust research processes to support sustainable tourism development and enhance cooperation...
There is no doubt that film tourism can be a valuable vehicle for destination marketing and even better for new tourism product development as well. Film and TV productions can have very powerful...
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