DMAI recently released a new edition of one of its most requested research pieces, the DMO Organizational & Financial Profile Study. A spin-off of the study is a snapshot of what the average DMO...
Originally posted in DMAI website: destinationmarketing.org As a follow up to the previous post on social media metrics, here are a few more social metrics to measure, uncovered as DMAI’s Standard...
Originally posted in DMAI website: destinationmarketing.org Social media has changed the way that DMOs do business. That’s obvious. What can be a little less straight forward is knowing what...
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