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Developing a Social Media Strategy for Tourism Destinations

Slovenia Social Media Marketing Strategy  2011-2012 In 2011, TEAM Tourism Consulting prepared the ‘Slovenia Social Media Marketing Strategy for 2012’ for the Slovenian Tourist Board (STB). STB...

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Location Based Information & The Mobile Traveler

With mobile travel research and bookings still emerging and expected to grow rapidly, brands have an opportunity to get ahead of the curve. According to eMarketer estimations,  16 million people in...

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Digitize That! Innovative Destination Marketing Initiatives

Fresh and creative initiatives harnessing the power of digital media and tools designed to maximize engagement while following an integrated marketing approach. VisitBritain Digital Torch...

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Know Your Markets! Summer 2012 - What Lies Ahead?

According to the Travelhorizons™ quarterly report by MMGY Global and the US Travel Association, the outlook for summer travel continues to brighten for the second consecutive year,  with more than...

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U.S. Special: Tourism Marketing at a National, State & Local Level

'Discover America' First US National Campaign Brand USA, the new tourism marketing entity responsible for promoting the United States to international visitors, recently unveiled USA’s first-ever...

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