BLOG
August 1, 2012
Posted By: Manolis Psarros
TAGS:  Athens Convention Bureau, brand monitoring, business tourism, Destination Marketing, Greece, Greek National Tourism Organization, Incredible Crete, reputation management, social media, This Is MY Athens, True Greece, visitor greeter program

Greece: Online Reputation Management & Destination Marketing

For an online reputation management program to be successful at a destination level, it is clear that Tourism Boards and DMOs need to follow an organized and methodical approach. Setting...

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BLOG
June 26, 2012
Posted By: Manolis Psarros
TAGS:  business tourism, business travel, corporate travel, Destination Marketing, meetings industry, MICE, social media, Tourism Ireland, Tourism New Zealand, tourism promotion, trends, Twitter tour, Visit York

Destination Marketing for Business & Pleasure

The MICE industry is reportedly experiencing a 'moderate growth' through out 2011 and into 2012 as the need for international corporate presence increases. As companies are now ‘savvy’ at seeking...

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BLOG
October 17, 2011
Posted By: Manolis Psarros
TAGS:  business events, business tourism, cooperation, innovation in tourism, knowledge management, MICE, Sydney

Business Events Offer More to Destinations than Tourism Dollars Alone

Australia’s leading convention bureau, Business Events Sydney (BESydney), has released the second phase of its Beyond Tourism Benefits: Measuring the social legacies of business events research...

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