Continuous Brand Evolution from Tourism New Zealand unveiling ‘New Zealand 100% Pure You’ The campaign launched in Australia on 9 January with three television commercials and digital content...
New York City Launches Marketing and Promotional Campaigns to Offer Unprecedented Value to Visitors and New Yorkers This Winter -Broadway and Restaurant Stars and Partners American Express, AT&T...
The abouTourism TV is an on-line video collection aimed at destination marketing professionals and people with interest in tourism. There are videos about tourism campaigns, latest news and...
by Manolis Psarros - abouTourism Destination Branding is back in fashion as cities and countries all over the world pursue image makeovers designed to help them stand out in the weak global economy...
A week ago, four international television channels - Euronews, National Geographic Channel, Discovery Channel and Eurosport - started airing advertisements about Bulgaria. The initiative, launched...
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