As mentioned in an earlier post the internet is now involved in 85% of holiday purchases while smartphone mobile usage is steadily increasing along with the demand for more travel information and...
Destination Marketing Organizations around the world have realised the added value of using social media channels to market their destinations and increase awareness. There are certain examples...
Through our search concerning social media strategies we fell upon an older article showcasing the results of a survey identifying the 10 reasons why social media campaigns fails. Considering the...
"Simply defined, crowdsourcing represents the act of a company or institution taking a function once performed by employees and outsourcing it to an undefined (and generally large) network of people...
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