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Destination BrandWatch (US): Nevada in search of a new brand - Orlando Tourism is getting a new name - New York expands on social media & Michigan.org tops the list with the most popular state websites

What’s in a brand? Nevada in search of an effective hook How do you capture the essence of Nevada in a brand? That’s a task the Nevada Tourism Commission will assign to a brand development vendor...

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Destination Brandwatch: Pure Michigan is back on track

Michigan is again going national with its Pure Michigan tourism campaign.  The state has decided to put most of this year’s reduced marketing money toward an $8.9 million spring/summer national...

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