International survey: 4 decisions out of 10 prompted by friends & relatives’ recommendation We have all realized by now the power of reviews. It is probably a natural shift driven by the information...
Destination Marketing Organizations around the world have realised the added value of using social media channels to market their destinations and increase awareness. There are certain examples...
Through our search concerning social media strategies we fell upon an older article showcasing the results of a survey identifying the 10 reasons why social media campaigns fails. Considering the...
Originally posted in DMAI website: destinationmarketing.org Social media has changed the way that DMOs do business. That’s obvious. What can be a little less straight forward is knowing what...
VisitDenmark Launches New Social Media Tourism Campaign VisitDenmark’s new social media tourism campaign makes consumers part of the story as they follow the interactive adventures of Ann and Bill...
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