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Destination BrandWatch: Holland, Australia & New Mexico

Holland: ‘The Original Cool’ Holland has declared itself the “Original Cool” with a new campaign by the Netherlands Board of Tourism & Conventions in partnership with KLM Royal Dutch...

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In Partnerships We Trust- Collaborative Destination Marketing

September, can also be considered as the month of fresh beginnings, and during the last few days we have seen the launch of quite a few exciting destination marketing initiatives. This week we have...

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Destination Partnerships- Who's your buddy?

In a highly competitive tourism marketplace and especially during times when every part of the available tourism funds matters, cooperation in tourism development and marketing at a regional and...

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