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TASTE OF ATHENS: WORLD'S LEADING FOOD FESTIVAL COMES TO ATHENS TO CELEBRATE THE CITY'S MANY FLAVOURS

World’s landmark gastronomic event will come to Athens to celebrate the Greek elite culinary scene.

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Grassroots Destination Marketing Initiatives

Here are some fresh & interesting grassroots marketing initiatives, to give us some food for thought: Ireland & Food Tourism Development Fáilte Ireland has launched a search for 12 “food champions”...

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Targeted Destination Marketing: Engaging the Foodies

More and more destinations and DMOs are turning to diversified campaign initiatives in order to reach target audiences. Food is certainly an element very closely connected to the destination...

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Destination Marketing and the ''FOOD'' element: A Market Overview

Gastronomic tourism refers to trips made to destinations where the local food and beverages are the main motivating factors for travel. It is also known as “food tourism”, “tasting tourism” or...

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