Investment in official destination marketing organizations (DMOs), continues to grow at strong, sustainable levels according to a new study just released by Destination Marketing Association...
It's time to take advantage of the available data to get to know your target audience! Segmenting your market will give you the information you need to reach them all with relevant messaging both on...
Slovenia, through the Slovenian Tourist Board (STB) has a well developed digital presence promoting the country as a tourism destination. In order to raise awareness of Slovenia as a high class and...
The largest online & offline integrated marketing initiative ever launched for the City of Athens, has been honoured with an international efficiency award! 2012 came to the best possible close for...
Just as VisitEngland unveiled plans for a national marketing campaign to promote accessible tourism in England next year, we talk with Ivor Ambrose, Managing Director of the European Network for...
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