Tourism Ireland launched Irish-themed Facebook game Tourism Ireland is hoping to exploit the phenomenal popularity of social networks in the weeks ahead by convincing more than 100,000 people to...
New York Yankees Star to Promote New Zealand New York Yankee Curtis Granderson is heading to New Zealand in January with the help of Tourism New Zealand. One of America's top baseball players...
by Manolis Psarros - abouTourism Destination Branding is back in fashion as cities and countries all over the world pursue image makeovers designed to help them stand out in the weak global economy...
Creating a place brand calls for collaborative research to design an effective strategy, a high level of community & stakeholders engagement and a strong political will to implement it. When it...
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