As the global visibility of the lesbian, gay, bisexual and transgender (LGBT) community increases, there has a steady increase in interest in this community as a consumer group, a trend which is...
Pennsylvania, Groundhog Day & Foursquare Today, 02 Feb., is Groundhog Day in the US and Canada and this day every year the small city of Punxsutawney takes the national stage. Now with the advent of...
There is no doubt that film tourism can be a valuable vehicle for destination marketing and even better for new tourism product development as well. Film and TV productions can have very powerful...
New Zealand ‘Stories Beat Stuff’ for youth market Tourism New Zealand has just launched its latest marketing initiative ‘Stories Beat Stuff’ Asking the question, ‘what would you trade for the story...
Measuring National Green Reputation and Performance The 2011 Global Green Economy Index (GGEI), is a robust analytic tool ranking expert perceptions of national green reputations against a new...
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