BLOG
November 17, 2011
Posted By: Manolis Psarros
TAGS:  bulgaria, cape town, Egypt, marketing campaign, thailand, tourism marketing, WTM

Destinations Tell the World They Are Open for Business!

This time of year, especially with the opportunity of large exhibitions such as the WTM in London last week, we see the launch of new marketing campaigns by destinations announcing to the world that...

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BLOG
June 9, 2011
Posted By: Manolis Psarros
TAGS:  brand image, Egypt, Japan, Lower Manhattan, mexico, Netherlands, NYC, reputation management, tourism marketing

Destination Marketing & Reputation Management

Brand image is everything when it comes to tourism. No matter how beautiful and attractive a destination is, if the travelers have doubts especially regarding their safety, then they will most...

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BLOG
March 14, 2011
Posted By: Manolis Psarros
TAGS:  branding, crisis management, Egypt, Israel, Jordan, Middle East, tourism campaign

Destination BrandWatch (Middle East): Tourism Campaigns & Crisis Management

Egypt Celebrates its Revolution with New Tourism Campaign Unveiled at ITB Egypt launched a global advertising campaign on Thursday with a series of slogans celebrating its recent revolution. The...

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